Agricultural and Food Marketing Management; Author: Crawford, I.M.; Paperback

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Agricultural and Food Marketing Management

Author: Crawford, I.M.
Paperback; Illustrations, Tables, Glossary
290 pages
Published: May 1997
Food and Agriculture Organisation of the United Nations (FAO)
ISBN: 9251039046
This item non-returnable. Order may not be canceled.

This text reviews the importance of agricultural marketing in development and the institutional structure found in the marketing system. Topics covered include market liberalization issues and polices; the marketing process at corporate level; commodity marketing systems; and product marketing.

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