English Books > Performing Arts > Television - History & Criticism > Big Bird And Beyond: The New Media And The Markle Foundation

Big Bird And Beyond: The New Media And The Markle Foundation
Author: Mitgang, Lee D.
Hardback; Book
316 pages
Published: October 2000
Fordham University Press
ISBN: 0823220400

This work examines the career of Lloyd Morrisett - a television executive who developed the successful children's television programme Sesame Street, with the aim of teaching pre-school children the basics of literacy. His other media and journalistic achievements are also listed.



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