Audience And Its Landscape; Editor: Hay, James; Introduction: Hay, James; Paperback

Editor: Hay, James; Introduction: Hay, James
Cultural Studies; Paperback; Tables, Figures, Notes, Biblio, Index
416 pages
Published: September 1996
The Perseus Books Group
ISBN: 0813322855
This item non-returnable. All sales final. Order may not be canceled after confirmation.

This book offers a major reconceptualization of the term audience, one which involves a landscape, including the landscape of a given audience -- situated and territorializing features of any way of seeing and defining the world. It acknowledges, in the face of conventional discourse analysis, the contextual features of discourse, to produce complex and textured understanding of the concept of audience. The book will speak to students of rhetoric, mass communication, cultural studies, anthropology, an sociology alike.This study offers a reassesment of the audience. It acknowledges, in the face of conventional discourse analysis, the contextual features of discourse, to produce complex and textured understanding of the concept of audience.