Big Blues
Author: Carroll, Paul B.
Hardback; Book; Illustrations
384 pages
Published: February 1994
Orion Publishing Co
ISBN: 0297813153
This item non-returnable. Order may not be canceled.

An inside story of why one of the most successful enterprises in business history, IBM, no longer performs to expectations. Now, as Paul Carroll, the Wall Street Journal IBM specialist relates, other names in the computer industry - Apple and Microsoft in particular - lead the way.



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