English Books > Business/Finance/Selling > Business Life > Atomic Corporation: A Radical Proposal For Uncertain Times

Atomic Corporation: A Radical Proposal For Uncertain Times
Author: Camrass, Roger; Joint Author: Farncombe, Martin
Paperback
238 pages
Published: September 2001
John Wiley and Sons Ltd
ISBN: 184112172X

In The Atomic Corporation the authors' revolutionary theory is put to the test. Looking across all sectors of business, including retail banking, financial services, telecommunications, IT and consultancy, carbon-based corporations (oil and gas companies), and consumer products companies, Camrass and Farncombe discover some real eye-openers, including how truly more efficient these industries become by a change in corporate structure. The implications for individuals are equally profound and far-reaching. It might take a decade, but it will happen, and nothing will be the same again. Welcome to the Atomic Corporation.Creating Corporate Value in the Connected Economy. In this book, the authors argue that the major asset of any corporation is its relationships and that in a e-connected world, a corporation is measured by the sum of its relationships with customers, suppliers, partners, shareholders, and employees, and not by its traditional asset values.


PRODUCT CODE: 184112172X
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