English Books > Business/Finance/Selling > Business Communication > Analyzing Everyday Texts: Discourse, Rhetoric, And Social Perspectives

Analyzing Everyday Texts: Discourse, Rhetoric, And Social Perspectives
Author: Stillar, Glenn F.
Series#:3; Rhetoric & Society; Hardback; Book; Tables, Figures, References, Bibliography, Index
224 pages
Published: April 1998
Sage Publications Ltd
ISBN: 0761900608

Provides a framework for analysis of everyday texts by outlining and integrating three different perspectives: discoursal, rhetorical, and social theory. These three perspectives are used to analyze various texts, including a print advertisement, a series of financial advice booklets, and a speech p



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