English Books > Business/Finance/Selling > Industrial Management > Assembled In Japan: Electrical Goods And The Making Of The Japanese Consumer

Assembled In Japan: Electrical Goods And The Making Of The Japanese Consumer
Author: Partner, Simon
Paperback; 16 B&w Photographs, 15 Tables
320 pages
Published: January 2000
University Presses of California, Columbia and Princeton
ISBN: 0520219392

This volume investigates the rise of the Japanese electronics industry. It discovers that behind the meteoric rise of electrical goods companies was neither the iron hand of Japan's Ministry of International Trade and Industry nor a government-sponsored export-led growth policy.


PRODUCT CODE: 0520219392
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