ABC's of Relationship Selling; Author: Futrell, C. (Texas A&M University, USA); Paperback

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ABC's of Relationship Selling

Author: Futrell, C. (Texas A&M University, USA)
5th ed; Paperback
480 pages
Published: August 1996
McGraw-Hill Education - Europe
ISBN: 0256201986
This item non-returnable. Order may not be canceled.

Covers the basic tools of selling and aims to show students how to apply these skills in business. The text includes experiential exercises at the end of each chapter which aim to prepare students for situations they may encounter.

PRODUCT CODE: 0256201986

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