Business Forecasting
Author: Hanke, John E.; Author: Reitsch, Arthur G. (Eastern Washington University, USA)
5th ed; Paperback
544 pages
Published: November 1994
Pearson Higher Education
ISBN: 0133249719
This item non-returnable. Order may not be canceled.

This text presents, in a straighforward, application-driven manner, the basic statistical techniques that are useful for preparing individual business forecasts and long-range plans. Emphasis is placed upon the application of techniques by management decision-making. Case studies are included.



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