Ahead of the Game; Author: Moffat, Lynn; Paperback

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Ahead of the Game

Author: Moffat, Lynn
Paperback; Illustrations
247 pages
Published: September 2001
McGraw-Hill Education - Europe
ISBN: 0077098390
This item non-returnable. Order may not be canceled.

The marketing guide for small business. Lots of real life examples from international, national, small and large organisations. This volume looks at how small businesses can attract, win and keep customers. Based on the author's work with a range of large and small businesses, it looks at advertising and selling and provides a complete guide to making your business successful.

PRODUCT CODE: 0077098390

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