Art & Reality: The New Standard, Reference Guide And Business Plan For Actively Developing Your Career As An Artist; Author: Abbott, Robert J.; Paperback

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Art & Reality: The New Standard, Reference Guide And Business Plan For Actively Developing Your Career As An Artist

Author: Abbott, Robert J.
Edition #3; Paperback; Illustrated
Seven Locks Press
ISBN: 1931643016

This important how-to book shows the artist what to do and how to do it -- evaluating the work, planning marketing strategies, developing presentation materials, qualifying target markets, writing letters of introduction, and much more. This updated edition includes an easy-to-follow action plan and new resources. The person in the arts who may not be savvy about the dollar/cost of business will find this the perfect marriage of creativity and the real world.

PRODUCT CODE: 1931643016

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